Eye Doctor Directory And Optometrist Guide

I. VISITORS TO OUR WEBSITE:
1. When you visit our web site, our web server will log information about you as a visitor that is not personally identifiable. For example, it may record the type of Internet Browser you are using, your computer operating system, and the domain name of the Web site from which you linked to our site.

2. Also, we may collect data from you in a non-identifiable format and combine it with other non-identifiable information. This information is used and analyzed to help us: understand trends and patterns; improve the content and design of the optidirectory website; and to enable our audit bureau to verify our claims of traffic to the site; and to help advertisers and potential advertisers to assess the suitability of our site for their advertisements. The information we receive in this manner is not personal information about an identifiable individual.

3. Users who wish to use our enhanced or personalized services may be required to provide additional information. By voluntarily providing more personal information you allow us to increase the value of your experience on our site. OptiDirectory.com will use the data collectively for its own statistical analyses of its services. OptiDirectory.com may also ask users to complete surveys for research purposes only. All demographic and behavioural research is compiled on an aggregated basis and would only be shared in aggregate form to interested third parties.

4. By providing an e-mail address, a user may from time to time receive communications from OptiDirectory.com on its new products and services or special offers that may be of interest. You can always opt out at the time of registration or at any time by telling us if you don't want to receive any e-mail communications from OptiDirectory.com.

5. OptiDirectory.com reserves the right to change its policy at any time by notifying users of the existence of a new privacy statement. This statement does not create any contractual rights on behalf of any party.

6. Cookies
OptiDirectory.com uses Cookies to track user patterns on its web site. OptiDirectory.com is taking advantage of cookies to enhance its services to users.

a) What is a Cookie?
Web servers are able to store small text information on web browsers. This information is called a Cookie. Cookies are basically used to keep track of user navigation and status on a web site. Also Cookies help web sites that provide personalized services to identify their users and display appropriate information to each registered user.

b) Where does OptiDirectory.com use a Cookie?
OptiDirectory.com uses Cookies to track user patterns on its web site. OptiDirectory.com is taking advantage of cookies to enhance its services to users.

c) How safe is using a Cookie?
Because the Cookie information is a text value, there is no need to be worried about possible damage to your computer's software and data. No virus or executable code will be set on your computer as a result of setting a Cookie. Cookie sizes are limited so they won't take a lot of space.

d) Who can see my Cookies?
Essentially the web site that you visit sets the Cookie on your browser and will be referring to it later. But this is not a hidden information to the Internet world. That is the reason why Cookie values are scrambled and encrypted so the text value will not be too obvious for public. The cookie value set by OptiDirectory.com on your computer is meaningful only to this web site.

e) How long will the Cookie stay on my computer?
Some Cookie values are erased when you close your browser and some remain for future usage. OptiDirectory.com sets both types of cookies on your computer. The user identification Cookie will remain until the user signs off and clears it from their computer.

f) Hints on using Cookies on OptiDirectory.com
OptiDirectory.com is using Cookies to identify registered users in order to streamline their personalized services. Without a Cookie, personalized services will not operate. Therefore users must enable their browsers to use Cookies. The identification of a user name is set as a Cookie in the registration phase. This ID will remain on that computer until it's removed and cleared by the user. Therefore any individual may use your computer to access your personalized services. OptiDirectory.com overcomes this issue by asking the user to enter in their password even though the user identification is understood from the Cookie value. Your identification Cookie is stored on all computers where you have entered your user name and password. When using another computer where you have never accessed your account before you will need to enter your user name and password because the identification Cookie was not set on that specific computer.

II. PRIVACY POLICY STATEMENT:
1. Our privacy policies follow the 10 principles of fair information practices as described by the Privacy Commissioner for Canada:

a. Accountability: An organization is responsible for personal information under its custody and shall designate an individual or individuals who are accountable for the organization's compliance with the following principles.

b. Identifying Purposes: The purposes for which personal information is collected shall be identified by the organization at or before the time the information is collected.

c. Consent: The knowledge and consent of the individual are required for the collection, use or disclosure of personal information, except where inappropriate.

d. Limiting Collection: The collection of personal information shall be limited to that which is necessary for the purposes identified by the organization. Information shall be collected by fair and lawful means.

e. Limiting Use, Disclosure and Retention: Personal information shall not be used or disclosed for purposes other than those for which it was collected, except with the consent of the individual or as required by law. Personal information shall be retained only as long as necessary for the fulfillment of those purposes.

f. Accuracy: Personal information shall be as accurate, complete and up-to-date as is necessary for the purposes for which it is to be used.

g. Safeguards: Personal information shall be protected by security safeguards appropriate to the sensitivity of the information.

h. Openness: An organization shall make readily available to individuals specific information about its policies and practices relating to the management of personal information.

i. Individual Access: Upon request, an individual shall be informed of the existence, use and disclosure of his or her personal information, and shall be given access to that information. An individual shall be able to challenge the accuracy and completeness of the information and have it amended as appropriate.

j. Challenging Compliance: An individual shall be able to address a challenge concerning compliance with the above principles to the designated individual or individuals accountable for the organization's compliance.